Petivity App Business Owner (Lead, Digital Marketing Technology)
Company: Nestle Purina PetCare Company
Location: Saint Louis
Posted on: May 4, 2024
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Job Description:
We re a leader in the pet care industry, which means we re not
only ahead in volume, profit and market share, but our associates
dare to Stand Taller. We innovate new products, impart new
agilities into existing processes, constantly advance pet
nutrition, and always pay it forward in the form of service for our
communities and families. Are you up for the dare?--This position
is not eligible for Visa Sponsorship.Position Summary--At Nestl
Purina, we believe pets and people are better together. As a leader
in pet nutrition, our focus is bridging physical and digital
experiences through agile ways of working, calculated risk-taking,
and a data-driven mindset. Our New Business Models team consists of
technical pioneers that design, build, and maintain groundbreaking
technologies and product innovations that are transforming the
lives of pets and their owners. With a digital ecosystem that
includes high growth digital products like Petfinder, the number
one pet adoption platform helping millions of pets find their
forever homes; or Petivity, Purina s new IoT brand that allows pet
owners to proactively monitor their pets health through connected
devices, we continue to focus our efforts on forward-thinking and
revolutionary technologies. What emerging digital technology will
you add to the mix?--As The Petivity App Business Owner, you ll
play a key role on our team as you define the strategy for the
mobile app, solve tough business problems, define, and prioritize
features while balancing user experience and tradeoffs. Working
cross functionally with multiple product teams (hardware, cloud,
mobile app, artificial intelligence) and portfolio leads, the
Petivity mobile app business owner ensures the app provides a
seamless experience that serves both cat and dog owners using any
of Petivity s products and services. --Develop and execute a
comprehensive business strategy that encompasses market
positioning, growth objectives, and user acquisition
plansEstablish, monitor, and analyze key performance indicators to
measure the success of the business across various aspects such as
user engagement, revenue generation, and market penetration
Understand tradeoffs of various features and help product
development team prioritize roadmap based on business goals,
resource allocation, bandwidth, and strategic initiativesDesign,
test and implement effective monetization strategies for the app,
including in-app purchases, subscription models, and
partnershipsConduct thorough market research to identify trends,
customer needs, and competitive landscapeMaintain strong brand
identity and ensure mobile app experience is consistent with
Petivity s missionCollaborate with the product development teams,
including hardware + software, to ensure the overall Petivity
experience meets market needs and remains
competitive--Requirements:Bachelor s or Master s degree in Business
Administration, Computer Science, or a related field7+ years of
professional experience with 3+ of those years in technology or app
development industries focused on managing a mobile app in a
leadership capacity--The approximate pay range for this position is
$106,000 to $151,000. Please note that the pay range provided is a
good faith estimate for the position at the time of posting. Final
compensation may vary based on factors including but not limited to
background, knowledge, skills, and abilities as well as geographic
location of the position. Nestl offers performance-based incentives
and a competitive total rewards package, which includes a 401k with
Company match, healthcare coverage and a broad range of other
benefits. Incentives and/or benefit packages may vary depending on
the position. Learn more at About Us - Nestl Careers
(nestlejobs.com).--REQUISITION ID:296840--It is our business
imperative to remain a very inclusive workplace.--To our veterans
and separated service members, you're at the forefront of our minds
as we recruit top talent to join Nestl. The skills you've gained
while serving our country, such as flexibility, agility, and
leadership, are much like the skills that will make you successful
in this role. In addition, with our commitment to an inclusive work
environment, we recognize the exceptional engagement and innovation
displayed by individuals with disabilities. Nestl seeks such
skilled and qualified individuals to share our mission where you ll
join a cohort of others who have chosen to call Nestl home.--The
Nestl Companies are an equal employment opportunity and affirmative
action employer* seeking diversity in qualified applicants for
employment. All applicants will receive consideration for
employment without regard to race, ethnicity, color, gender, gender
identity, age, religion, national origin, ancestry, disability,
perceived disability, medical condition, genetic information,
veteran status, sexual orientation, or any other protected status,
as defined by applicable law. Prior to the next step in the
recruiting process, we welcome you to inform us confidentially if
you may require any special accommodations in order to participate
fully in our recruitment experience. Contact us ataccommodations
nestle.comor please dial 711 and provide this number to the
operator: 1-800-321-6467
Keywords: Nestle Purina PetCare Company, Florissant , Petivity App Business Owner (Lead, Digital Marketing Technology), IT / Software / Systems , Saint Louis, Missouri
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